Wednesday, July 16, 2014

Product Manager wanted with CPG exp.


ASSOCIATE PRODUCT MANAGER - OLATHE KS

MUST have 5 years experience in Marketing and Product Development. Consumer Packaged Goods experience is ideal. This role will have primary responsibility for managing all of the hiring company core product lines as well as product development of product line extensions.

You will need to be a detail oriented self starter that needs minimal supervision. Able to make decisions on your own.

 MUST be able to travel at least 24 -30days a year. You need an outgoing personality as they will be interacting with the sales team as well as customers (both at trade shows and customer visits).

You will need a professional appearance and excellent communications skills. Also need to be able to lift at least 50 pounds. You will do several trade shows a year and have to do a lot of the set up so must have a professional attitude and work ethic.

The Associate Product Manager will be responsible for the effective product management and product development of hiring company core Supermarket/Retail Food product lines. 

Duties and Responsibilities

These are intended only as illustration of the various types of work performed. The omission of specific duties does not exclude them from the position if the work is similar, related, or a logical assignment to the position.

1.         Develop core/stock product offerings including design, specifications, and merchandising solutions.
•           Work with Marketing Specialist and/or third party design firm on concept and graphics.
•           Provide information to package engineering and product development for accurate development of product specifications.
•           Collaborates with Manufacturing, Scheduling, PrePro and Product Evaluation Teams from concept to production to get quality, cost effective products manufactured. Continues to work with those teams until products are fully commercialized.
•           Provides information to Communications for the development of Brochures, PR, and market trends/data.
•           Work with Sales, Product Development and outside vendors to develop merchandising/racking solutions for our core product lines.

2.         Manage products/product lines from launch through the entire product lifecycle to discontinuation.
•           Monitor inventory levels and work with customer service to set reorder points
•           Utilize information from SalesForce.com to build demand forecasts for new and existing products

3.         Identify customer needs and wants, and translate these into products, services and information to be provided by hiring company.
•           Supermarket experience – Visit customer sites with sales people to gain knowledge of customer experience in the field.
•           Consumer experience – Gather feedback from consumers using the product.
•           Define the identified solutions clearly to collaborate with Product Development, Manufacturing and Communications on the products to be developed, the quality required and the information that needs to be communicated by Communications Manager.
•           Key member of Product Development team managing the Innovation Pipeline for core product lines.

4.         Gather market trend and competitor information and work with SVP of Sales and Marketing Director to establish effective pricing, margin, volume, packaging and labeling policies.
•           Pricing – Establish pricing policies and develop pricing sheets
•           Margins – Establish margin policies and target gross margins
•           Volume – Develop market forecasts and provide input for Min./Max. policies
•           Packaging – Develop product packaging and packaging policies
•           Labeling – Develop product labeling

5.         Effectively prepare Customer Service to service customers for new and current product offerings.
•           Develop forecasts for products and provide information to customer service for setting min/max inventory levels.
•           Develop and provide training on all new products and product enhancements.


6.         In coordination with the Sales Assistant, establish pre-implementation, implementation and post-sale processes and monitor the execution of these by the Sales team.
•           Pre-implementation would include film structure, film sizing, design, equipment needed, etc.
•           Implementation would include communication to stores, POS, customer training, and store visits.
•           Post implementation would include telemarketing for customer satisfaction and course correction, new applications at store, consumer acceptance, and reporting to chain management.

7.         Lead cost reduction efforts for product line in collaboration with manufacturing, product development and supply chain management.
•           Using market and competitor information, set target goals for cost reduction.
•           Establish a team to consider and implement ways to reduce cost of the product in order to gain competitive advantage in the market place.

8.         Gather information on all direct and indirect competitors’ current offerings; including product offerings, strengths, weaknesses and pricing.
•           Test direct competitors’ products no less than once per year and each time a new competitive product is introduced.
•           Communicate test findings through written reports to sales and leadership team.

9.         Travel with sales team to evaluate customer and consumer needs, and product performance.
•           Will require 24-48 days per year in the field participating in trade shows and sales presentations to customers, as assigned by Director of Marketing.


Qualifications
Skills, experiences and qualifications that are essential to the job.
•           Four year degree in marketing, business, communications, related field or combination of education and experience.
CPG experience in a product manager role
•           Minimum of 5 years prior experience in a marketing, product development, inventory control, customer service, sales support, or inside sales role.
•           Minimum of 2 years prior project management experience.
•           Proficient to Advanced Microsoft Office skills, aptitude for technology.
•           Excellent listening skills with demonstrated ability to ask the right questions to determine needs.
•           Exceptional internal collaboration skills. Having the ability to influence without formal authority in order to complete projects and assignments.
•           Marketing research skills using resources such as internet, trade journals, face-to-face customer interaction, consumer intercepts/focus groups, etc.
•           Experience with developing and giving presentations to small and large groups.
•           Good to excellent presentation skills – especially with customers in selling situation.


Decision Making Accountability
(routine decisions to be made autonomously)
•           Authority to make decisions as needed to satisfy customer requirements within reasonable boundaries.
•           Authority to make decisions about vendor relationships and contracted work, within established budgetary guidelines.
(decisions for which prior approval should be made)
•           Decisions involving the sharing of hiring company customer, new product, or trade secret information with vendors or others outside hiring company.
•           Spending decisions outside established budgetary guidelines.


Working Conditions
•           The Associate Product Manager position will require a minimum of 24-48 days travel per year by plane and car.


The following physical requirements are necessary to perform the essential functions of this position:
•           Required extended periods of time working on a computer.
•           Physical health requirements needed to fly as a passenger on an airplane and ride in a motor vehicle for extended periods of time.
•           Requires extended periods of time standing in stores, trade shows and/or manufacturing plants.
•           Requires lifting of crates/boxes of 50 pounds or more.

PERFORMANCE EXPECTATIONS
Associate Product Manager


The following are performance expectations for the position:

Identify customer needs and wants
•           Personally spend 24-48 days in the field with customers to research information on market needs.
•           Utilize superior listening and inquiry skills to obtain information on market needs.
•           Formulate product and service ideas based on market research and clearly communicate in writing (on a quarterly basis) these ideas to the Sales and Leadership Teams, providing compelling evidence for ideas generated.
•           Compare information collected in the field against indirect research methods using internet, trade magazines and industry trend reports.

Establish effective pricing, margin, volume, packaging and labeling policies
•           Use industry knowledge and competitor information to position hiring company products in the market so we can succeed long-term.
•           Provide quantifiable data to support suggested policies on the above.
•           As market conditions change, proactively work with the EVP of Sales to adjust policies and then disseminate this information to all interested parties.

Prepare Sales Team to sell
•           Use compelling graphics and language to develop marketing presentations Sales Team can use in the field to gain business.
•           Personally provide training that ensures the Sales Team clearly understands the market and product benefits/features.
•           Continually update training materials as markets and product offerings change.
•           Provide ongoing training to Sales Team as markets and product offerings change.
•           Personally contact direct and indirect Sales Team members for success stories and publish to all on at least a quarterly basis.

Prepare Customer Service to serve customers
•           Develop and share forecasts for products to Customer Service Team Leader as they are finalized. Answer any questions and provide input for inventory levels. Final decision on min/max levels will be set by CSTL.
•           Personally provide training that ensures Customer Service clearly understands the market and hiring company product benefits/features.
•           Continually update training materials as markets and product offerings change.
•           Provide ongoing training to Customer Service as markets and product offerings change.


Provide input to Director of Marketing
•           Use market expertise to provide timely input on broker sourcing, trade show selection, sales collateral development and advertising campaigns/venues.
•           Collaborate with Communications and provide pertinent information on product lines.

Manage pre-implementation, implementation and post-sale processes
•           Establish processes and then conduct spot audits to ensure that all processes are followed.
•           Adjust and update processes as information from the field warrants. Disseminate to the Sales Team.
•           Gather pertinent customer feedback from telemarketing team and disseminate valuable information to Sales Team and Leadership.

Cost reduction efforts
•           Use competitor information to set target goals for cost reduction efforts.
•           Collaborate with a team made up of manufacturing, product development, supply chain and package engineering to identify areas where cost could potentially be reduced in a product line.

Exercise influence without direct authority
•           Collaborate with peers in ways that inspire and foster win/win solutions.
•           Clearly articulate what is needed from each party and provide reasons for what is needed.
•           Work diligently to understand the needs of others and bring forward any points of resistance, so they can be resolved.
•           Build positive relationships both vertically and horizontally throughout the organization.

IF YOU ARE A FIT FOR THIS ROLE PLEASE SEND YOUR RESUME ALONG WITH A SALARY HISTORY TO bill@poindexterrecruiting.com

Monday, June 30, 2014

Account Supervisor-Overland Park, Kansas

Account Supervisor- Marketing Agency
Key Responsibilities:
• Account Team Management: Leads internal cross-functional marketing team to oversee day-to-day account activities. Supports & directs internal team efforts to ensure activities and direction are in alignment with client goals and objectives. Directs activities of team members to ensure everyone is working towards the same goals. Works with department head to establish yearly sales budget and adjusts monthly sales forecast as appropriate. Manages individual administrative budgets. Assists and supports department head as needed.
• Client Management: Primary client contact to manage client relationships, expectations, satisfaction and ongoing communications. Develops and directs strategic marketing plans for clients in collaboration with other team members. Serves as a marketing and product partner and works with the clients to establish goals and direction. Makes research- and experienced-based recommendations and provides an innovative marketing-based solution for both existing and new initiatives.
• Business Development: Increases company revenue through new projects with current clients and by working with senior management to recruit and retain new clients.
• Management Responsibilities: Directly supervises 1-4 employees in the Account Management department. Interviews, makes hiring recommendations, and trains employees; plans, assigns and directs work; and assists in appraising performance, addressing complaints and resolving problems. Coaches Account Executive and/or Project Coordinator in areas such as on-the-job training, client relationship strategies, marketing strategies, promotional development and leadership development. Provides support and mentoring as appropriate to junior staff outside of direct reports.
• Other Duties As Assigned: Conducts research activities concerned with gathering information or with compilation of statistics pertinent to planning and execution of promotional marketing campaigns. Consults with the creative and production departments engaged in developing and producing concept, artwork and toys. Has an expert knowledge of the creative and production process. Works with company marketing to monitor and analyze promotional marketing results to determine cost effectiveness of promotional marketing campaign. Represents company at trade association meetings to promote company products and services.

Core Competencies:
Customer/Client Focus
Teamwork
Sense of Urgency with Results Orientation
Commitment to Community
Flexibility/Adaptability
Initiative/Self Starter
Integrity
Reliability/Work Ethic
Technical Expertise
Communication
Stress Tolerance
Guiding and Developing Staff
Building and Managing Teams
Requirements
• Bachelor's degree (B. A.) from four-year college or university; six to ten years related experience and/or training; or equivalent combination of education and experience.
• Previous supervisory experience preferred.
• Experience presenting to high-level clients and serving as a key contact preferred.
• Preferred candidate will have advertising or marketing agency experience, and supervisory experience.

Sunday, June 29, 2014

Marketing Manager-Consumer Category


You must have the exp in the Primary Accountability section please

Product Marketing Manager-Consumer Category
Basic Purpose:
Plans, develops, and directs the outbound marketing efforts for Consumer Lawn & Garden and Farm & Ranch Products. Develops and communicates product strategy(ies) and innovative marketing programs that drive product demand.  Coordinates Marketing activities with: Communications Manager/Coordinator in production, advertising, promotion, and package development; Research and Development, Market Research, Purchasing, Manufacturing, Distribution, Regulatory and Finance.

Areas of Primary Accountability:
1.         Develops and implements strategic marketing plans (3 – 5 years) for consumer products and/or customers through analysis of product positioning, packaging, pricing strategies and sales volumes.
2.         Implements and manages pricing programs and structures for the company’s consumer products that meet margin goals set by management.
3.         Conceptualizes and enforces the visual identity of the company’s consumer products. Preserves consistency while ensuring that all branded materials express the most effective and recognizable company message.
4.         Plans and coordinates and leads new product development and launches including regulatory, packaging, volume forecasting, manufacturing, production and development of  marketing communications.
5.         Monitors industry and market trends and requirements for current and future products by initiating market research supported by on-going visits to customers and non-customers. Responsible for collection and analysis of competitive programs and pricing
6.         Participates on the New Products Committee and performs necessary tasks to assist with the acquisition and development of new products/product lines for addition to the consumer products line.
7.         Conceptualizes and assists Marketing Communications in the development and implementation of Consumer Products promotional programs and advertising campaign concepts, collateral and advertising materials.
8.         Develops and implements product and program training materials for consumer products sales personnel, including outside distributor’s representatives.
9.         Develops an in-depth understanding of customer and market dynamics and requirements to better analyze current market conditions, competitor information, and customer research.
10.       Responsible for preparation of and adherence to annual Marketing budget for assigned product line(s).
11.       Understand and adhere to all company guidelines and protocols.

Basic Position Specifications: 
Education:     Bachelor’s in Science and/or business management related degree. 
Experience:   Five years working in consumer packaged goods setting.  Agriculture, agronomy, or lawn and garden industry experience preferred; ability to translate complex technical capabilities into compelling consumer benefits, experience in launch and lifecycle management including line extensions.  Must be results oriented and creative; possess strong interpersonal, communication, time management, negotiation and analytical skills; and have entrepreneurial leanings.
Travel required in this position is: 20 %

Sunday, June 1, 2014

Sales Manager for Flexible Plastics Manufacturer wanted

REGIONAL SALES MANAGER-WEST COAST US.

Regional Sales Manager: Must have the below experience and qualifications to be considered. 
Prefering this person live in Southern CA or very close. And know the territory well. Company location is Kansas City.
Position Mission: What is the fundamental purpose of this position in the organization? Lead sales and manage the manufacturing representatives within the territory.  The geography consists of states: Washington south to California and east to include AZ, NV, UT, WY, CO, MT, ID.  The territory is to also include the Canadian provinces of BC, Alberta and Saskatchewan. 

Qualifications
Skills, experiences and qualifications that are essential to the job.
  • Minimum three years previous experience working with distribution channels in the supermarket industry.
  • Minimum three years selling packaging solutions (rigid or flexible) within the supermarket and Processor industries.
  • Leadership experience with either direct or independent contractor sales.
  • Ability to seek out unrecognized needs to create value and support premium pricing.
  • Ability to quantify needs; suggest a change that may be radically different; support recommendation with facts and ROI analysis.
  • Persuasion skills.
  • TeamworkDevelop good relationships with and effectively leverage expert resources; also, sharing ideas and approaches among salespeople is valuable.
  • Be open to direction from management.
  • Ability to effectively qualify leads and obtain access to the key decision makers.
  • Leverage partners for entrĂ©e into prospects and/or to prevent roadblocks. Must be able to work effectively with both end users and distributors.
  • Project Management skills for successfully launching products into de-centralized customer accounts.
  • Team building skills and experience.
  • Innovation transformation experience.
Position Summary: Provides direction, training and product information to manufacturing representatives in the eastern region who serve as independent contractors for Company products in assigned territories and/or with specific accounts. Leads the sales efforts of the Region in order to obtain new sales and maintain current accounts. Builds and manages relationships with distribution channels. Sells direct to key accounts.
Duties and Responsibilities:These are intended only as illustration of the various types of work performed. The omission of specific duties does not exclude them from the position if the work is similar, related, or a logical assignment to the position.
  1. Day to day management responsibilities for all regional manufacturing representatives.
  • Provide training and direction to manufacturing representatives on Company products.
  • Collaborate with manufacturing representatives on approaches and selling techniques as it relates to targeted accounts.
  • Develop annual budgetary sales objectives for each representative group.
  • Make joint calls with manufacturing representatives on an as needed basis. Communicate expectations and evaluate the effectiveness of representatives. Terminate relationships that are not beneficial to Company
  • Prospect, interview and select representatives.
  • Effectively motivate representatives to sell Company products and achieve targeted sales goals.
  1. Manage and cultivate distributor relationships in the region.

  • Ensure training and product information to distributors on Company products.
  • Collaborate with distributors on approaches and selling techniques as it relates to targeted accounts.
  • Maintain a consistent presence with distributors in the region to keep Robbie in the forefront of their efforts to provide flexible packaging solutions to their clients.
  • Collaborate with the EVP, Sales at Company to negotiate pricing and programs with distributors.
  1. Collaborate with Company marketing team on marketing plans for the region.

  • Assist with the development of programs and tools to effectively market Company products.
  • Gather and communicate pertinent market information to the marketing team as it relates to competitive threats, market pricing, competitive products and unmet needs.
  • Make recommendations to the marketing and product development team for new products, designs, features and structures.
  1. Develop forecast and manage attainment of annual budgeted sales for eastern region.

  • Develop and provide forecasted sales for the region to EVP, Sales.
  • Regularly run and analyze sales reports for all rep groups in the region.
  • At any given time, be able to provide the EVP, Sales specific information on where sales are falling short of budget and provide recommendations for improvement.
  • Follow-up on missed targets and collaborate with representatives on plans for achieving results.
  • Identify and overcome obstacles to achieving success in the region.
  1. Manage product rollout activities in the eastern region.

  • Ensure manufacturing representatives understand and are fully engaged in the rollout of new products for tests or implementation.
  • Make store visits with representatives and assist with the training of supermarket personnel in the proper loading and display techniques.
  • Provide representatives with the proper marketing tools and signage for launching a successful test or product implementation.
  • Coordinate telemarketing activities with the Sales Assistant.
  • Obtain frequent feedback from stores in test and manufacturing representatives regarding any concerns during rollout. Address concerns as they are presented
  1. Actively participate in the achievement of Wildly Important Goals set for the sales team.

  • Gather and provide information from the regional sales force as it relates to corporate WIGs.
  • Maintain a cadence of accountability with the representatives to ensure engagement and focus.
  1. Collaborate with customer service on assigned key accounts.

  • Provide customer service with necessary information to resolve customer concerns.
  • Handle crucial conversations with customers as it relates to issues and work toward win/win solutions.
  • Resolve old inventory items for finished and raw materials.
  • Resolve short pays and deductions as needed.
  • Participate in new pricing structures implementation as needed.
  • Participate in conference calls with customers regarding artwork as needed.
  • Provide account insight to assigned CSR, so appropriate communications/actions are taken.
  • Gather customer specifications and information required for pricing and communicate those internally.
  • Secure customer samples and pass to CSR for sizing.
  1. Work with accounting to resolve customer accounts receivable or credit issues
  • Provide Accounting with timely, appropriate and complete credit information, including expected initial credit needs.
  • Provide Accounting sales rebate requirement details and commissions requirement details.
  1. Continually seek knowledge about Robbie manufacturing capabilities and processes to enhance ability to sell in the market.

  • Collaborate with technical experts at Company to understand capabilities and how this information can be used in the field to communicate the total value proposition.


  1. Utilize skills and tools from Helping Clients Succeed curriculum to effectively qualify and sell prospective clients.

  • Complete Opportunity Profiles for all key targets.
  • Demonstrate the skills attained during training while meeting with current and prospective clients
  1. Collaborate with National Account Sales Representatives within assigned territory to sell key targets as needed.
Decision Making AccountabilityRoutine decisions to be made autonomously:
  • Authority to make decisions as needed to satisfy customer requirements within reasonable boundaries.
  • Authority to make decisions about manufacturing representative relationships and contracted work, within established budgetary guidelines.

 Decisions for which prior approval should be obtained:
  • All contract termination decisions (Customer and Representative) must be reviewed and approved by EVP, Sales.
  • Significant deviations from pricing policies and programs must be reviewed and approved by EVP, Sales.
  • Major exceptions to current policy requirements.
  • Exceptions to agreed upon budgetary guidelines.

Working ConditionsThe Regional Sales Manager position will require a minimum of 12 days travel per month by plane and car for relationship building, training, trade shows and customer visitsThe following physical requirements are necessary to perform the essential functions of this position:
  • Required extended periods of time working on a computer.
  • Physical health requirements needed to fly as a passenger on an airplane and ride in a motor vehicle for extended periods of time.
  • Requires extended periods of time standing in stores or manufacturing plants.
To be considered you will need to send resume, with salary history and reasons for leaving last positions. References will be checked and drug testing required if hired.



Tuesday, May 27, 2014

Communications Manager


This client is located in downtown area of Kansas City Missouri,
Basic Purpose:  To recommend, execute and oversee communications programs that effectively promote the company’s pest control product lines in both the Professional T&O market and Consumer Lawn, Garden and Farm market.


Areas of Primary Accountability:
1.     Develop written annual strategic communications plans and budgets for assigned product lines.
2.     Work with advertising agency to plan media and PR for assigned product lines.
3.     Facilitate internal or vendor production of communications materials, including but not limited to, media, PR, direct mail, brochures, in-store signage, flyers, coupons/rebates, sales support materials, digital assets, websites,  and other promotional materials.
4.     Complete projects on time and on budget. Maintain and reconcile budgets throughout the year.
5.     Coordinate and participate in all creative input meetings.
6.     Review and proofread all copy for use in communications materials.
7.     Review all materials to ensure they are strategically on-target with creative brief.
8.     Update project reports, adding new projects and status updates as needed.
9.     Participate in the prioritization of projects in weekly production meetings.
10.  Assist Product Managers in marketing activities needed to service key accounts or take advantage of seasonal or situational sales opportunities.
11.  Travel as needed to meet with key account marketing management and attend trade show events.
12.  Maintain industry contacts with customers, suppliers and related industry organizations.
13.  Conduct annual review of all product line communications materials for update, disposal or future use.
14.  Provide monthly updates to Sales Groups concerning current promotions.
15.  Provide show planning and set up services for major trade shows and events as needed.
16.  Review market research and make recommendations in applying research findings to maximize sales.
17.  All other duties as may be assigned.


Position Specifications: 
Must be tactically strong as well as strategic.
*    Education:  Bachelor’s degree in marketing, advertising or related field
*    Experience:  Five to seven years in marketing, advertising or related field required
I would like someone who has agency experience.
*    Travel required in this position is: 5%
*    Specialized knowledge or training:  Business-to-Consumer marketing experience preferred, Business-to-business marketing experience a plus. Experience marketing pest control products a plus.
*    Other skills:  Proficient in Microsoft Office applications. Strong written and verbal communication skills essential