Monday, December 1, 2014

GRAPHIC DESIGNER WANTED


Overland Park Kansas

Position Summary
The Graphic Designer provides cutting-edge creative thought and design solutions to marketing challenges. This role is team-centric, fast-paced and receives/provides art direction. Provides design solutions for a variety of print and digital mediums.
Duties and responsibilities include, but are not limited to:
  • Provides creative design solutions that deliver measurable results for the corporate brand and our customers
  • Creates multiple design choices for each project and explains direction and design decisions
  • Able to think conceptually and tactically
  • Works closely with designers, copywriters and project managers to maintain high quality work while
    adhering to brand standards
  • Presentation of work in-house and to our clients
  • Works with printers and vendors to plan for print production and prepares print-ready files for highest
    quality product
  • Works on a diverse project range: layout and design, print ads, direct marketing, event branding, banner
    ads, logo development, photo editing, website design, etc.
  • Supervises photography and video shoots
  • Ability to work quickly and meet deadlines
  • Collaborates within team environment on marketing and communications projects
    Background and Experience
    • This is a self-motivated individual with professional business experience who is able to work independently
    • 5+ years graphic design experience minimum
    • Bachelor degree in Graphic Design or Communication Arts
    • Must have working knowledge of graphic design/layout, photography, illustration, scanning and production
    • Must be detail oriented
    • Committed to delivering high volume, high-quality work
    • Must have experience designing a variety of projects including print and online
    • Must enjoy working in a fast-paced, collaborative environment
    • Extensive knowledge of Adobe Creative Suite, including InDesign, Photoshop and Illustrator
    • Thorough knowledge of MS Office, including Word and Excel
    • Web development tools like Dreamweaver a plus
    • Financial services experience helpful 

      IF YOU ARE A SOLID FIT PLEASE SEND ME YOUR RESUME bill@poindexterrecruiting.com

Wednesday, November 19, 2014

Digital Marketing Manager wanted


Position Summary

The Demand Generation and Digital Marketing Manager is responsible for developing, executing and measuring digital marketing and demand generation programs for HIRING COMPANY. 

Duties and Responsibilities include, but not limited to:
·       Creation and execution of SEM/SEO plan
·       Management of day-to-day digital marketing operations, including campaigns and content repurposing/development
·       Monitoring and analysis of program and campaign performance and making recommendations for optimization and growth
·       Monitoring automated marketing metrics
·       Own the day-to-day execution of demand generation plans, including email campaigns,  website integration, and SEM/SEO tracking and measurement
·       Support marketing activities for multiple channels spanning our product mix 
·       Video development and application to digital marketing efforts
·       Working across functional areas (including internal and external resources) to achieve goals
Critical skills sought
·       Ability to develop and execute marketing plans and demand-generation programs
·       Creative, yet technical person with positive attitude
·       Motivated, independent worker that delivers
·       Organized quick thinker who has ability to manage multiple tasks at once
·       Proven success as a Digital Marketing Manager
·       Results oriented

Background/Experience
·       5-8 years’ experience in demand generation/inbound marketing and Digital Media Marketing
·       Attention to detail and strong organization skills with demonstrated ability to juggle multiple projects and requests
·       Base level of understanding about the financial and insurance industry
·       Demonstrated ability to execute successful projects with minimal guidance in a fast-paced entrepreneurial environment
·       Excellent analytical, conceptual and creative problem solving skills
·       Experience with marketing automation platforms and web analytics tools
·       Intimate understanding of Google requirements for web marketing
·       Prior experience creating and executing integrated inbound marketing and lead/demand generation campaigns with a successful track record of measurable results
·       Strong team orientation

Digital Marketing Coordinator


Position Summary

The Digital Marketing Coordinator plays an important role in growing the exposure and engagement of Hiring company. This position helps to create and implement digital marketing campaigns for Hiring company and outside clients.

Duties and Responsibilities include, but not limited to:
·       Demonstrated experience in overseeing the implementation of websites, mobile applications, content marketing, local digital marketing, digital marketing strategies, SEO and online advertising and promotional strategies
·       Knowledge and experience in contemporary marketing, communications and promotions principles and practices
·       Developing and managing digital marketing campaigns for internal and external properties
·       Being a part of the social media strategy for the company
·       Managing online brand and product campaigns to raise brand awareness
·       Improving the usability, design, content and conversion of the internal and external websites
·       Evaluating customer research, market conditions and competitor dat.
·       Reporting and recording data to internal and external stakeholders
·       Tracking conversion rates and making improvements to the website
·       Review new technologies and keep the company at the forefront of developments in digital marketing

Critical Skills Sought:
·       Ability to manage complex tasks, challenging projects and competing deadlines concurrently
·       Project management skills and strong planning, organizational and administrative skills
·       Excellent literacy, writing, editing and proofing skills and outstanding communication and interpersonal skills
·       Ability to think creatively and strategically
·       Collaborative working style with an ability to work within a team in a hands-on capacity to achieve individual, team and organizational goals

Background/Experience
·       1-2 years’ experience (including internships) in Digital Media Marketing
·       Attention to detail and strong organization skills with demonstrated ability to juggle multiple projects and requests
·       Excellent analytical, conceptual and creative problem solving skills
·       Experience with marketing automation platforms and web analytics tools
·       Intimate understanding of Google requirements for web marketing


Copywriter Wanted

If qualified please send me your resume to bill@poindexterrecruiting.com


COPYWRITER-CLIENT SIDE-Financial Services Brokerage
Overland Park, KS
The copywriter develops advertising and editorial copy while maintaining adherence to the marketing and creative objectives and strategies of hiring company. This position will work on specific projects related to promoting sales concepts and marketing ideas to insurance and annuity producers, in addition to assisting contracted insurance agents and financial professionals with consumer advertising and promotion.
Duties and Responsibilities include, but not limited to:
   Writing and editing copy for a full marketing mix of print, digital and editorial content including ads, brochures, fliers, mailers, magazine articles, emails, landing pages, websites, social media, etc.
   Actively researching and learning life insurance, securities and annuity industry to create effective and results-oriented messaging
   Meeting with internal and external customers for creative briefing, interviews and/or research
   Working closely with project managers and designers to brainstorm and implement ideas
   Serving as an integral team player while working on any and all copy-related pieces; must have the ability to analyze business needs and create copy to include in brochures, marketing materials, presentations and other advertising media Qualifications
  Excellent oral and written communication skills are paramount
  Bachelor’s degree in English, Journalism, Public Relations or Marketing preferred
  3 years or more of experience in financial and/or regulated industry preferred
  Qualified candidate will be able to demonstrate diplomacy and work well with all levels of the organization
  Ability to work on multiple projects while adhering to deadlines
  Outstanding customer service and sense of professionalism are critical
  Proficient in Microsoft Office Suite with expert MS Word skills
  A solid understanding of the AP Stylebook
All qualified candidates should submit resume with most recent and relevant
Writing samples or online sample link.