Communications Sr.
Specialist – Manufacturing Company
Basic Purpose:
To coordinate and execute communications materials and programs that
effectively promote the company’s professional product line, including literature,
print and digital media, direct mail, tradeshows and special event materials,
etc.
Areas of Primary Accountability:
1.
Work
with the Communications Manager to develop written annual strategic
communications plans and budgets for assigned product lines.
2.
Work
with advertising agency to plan media and PR for assigned product lines.
3.
Facilitate
internal or vendor production of communications materials, including but not
limited to, media, PR, direct mail, brochures, in-store signage, flyers,
rebates, sales support materials, digital assets, websites, and other
promotional materials.
4.
Utilize
project management system to manage job timelines and keep project on-schedule.
5.
Maintain
and reconcile budgets throughout the year.
6.
Coordinate
and participate in all creative input meetings.
7.
Review
and proofread all copy for use in communications materials.
8.
Review
all materials to ensure they are strategically on-target with creative brief.
9.
Update
project reports, adding new projects and status updates as needed.
10. Assist Marketing/Product Managers in
marketing activities needed to service the sales team, key accounts, or take
advantage of seasonal or situational sales opportunities.
11. Travel as needed to meet with key
account marketing management and attend trade show events.
12. Maintain industry contacts with
customers, suppliers and related industry organizations.
13. Conduct annual review of all product
line communications materials for update, disposal or future use.
14. Provide monthly updates to Sales
Groups concerning current promotions.
15. Provide show planning and set up
services for major trade shows and events as needed.
16. Review market research and make
recommendations in applying research findings to maximize sales.
17. All other duties as may be assigned.
Position
Specifications:
* Education: Bachelor’s degree in marketing,
advertising or related field
* Experience: 5+ years in marketing, advertising or related
field, ad agency experience preferred
* Travel
required in this position is: 10%
* Specialized
knowledge or training: Business-to-business
marketing experience preferred. Professional turf industry experience is a
plus.
* Other
skills: Proficient in Microsoft Office
applications. Strong written and verbal communication skills essential
Web Designer/Developer - Wordpress
Areas of Primary Accountability:
· Develop functional web
applications using Wordpress.
· Implement responsive
front end design for mobile, PC, and tablet, and ensure compatibility
with
multiple browsers
multiple browsers
· Optimize applications
for maximum speed and scalability
· Provide website
maintenance and enhancements
· Improving the design,
content and conversion of the company website and intranet
· Manage code tests to
identify and solve for bugs before site launches.
· Work with
communications team to develop marketing automation campaigns
· Collaborate with
cross-functioning teams to make strategic recommendations and improvements to
the business and site
· Collaborate with
design, product, and cross-functioning teams to define, develop, and implement
new features
· Participate in all
creative team meetings
Qualifications
- Education: Bachelor’s degree in graphic design or related web based
area. Applicants will be considered if no degree, but with more than
3 years of work experience plus the experience required below.
- Experience: 3+ years digital production experience
- Specialized knowledge of Wordpress
- Proficient with HTML and CSS
- Proven layout and design experience with Adobe PhotoShop
- Basic knowledge of MySQL, PHP
- Knowledge of Adobe Illustrator, Dreamweaver, Acrobat Pro, InDesign
and/or Premier Pro is a plus
- Other skills: Able to independently with ability to prioritize
projects. We are looking for a “team player” with strong oral and written
communications skills.
- Technologies listed here are a plus, however not required:
JavaScript, JQuery, and Bootstrap.
- Travel required in this position is: up to 10%
- Applicants must have their portfolio listed on their
resumes in a link in order to be considered.
