Tuesday, October 24, 2017

Digital communication specialist

Hi, please share with your network, you never know who might be in need! Also, if you are qualified (and you really need to be), send me your info!!! Thank you for your help!


IF YOU ARE QUALIFIED, PLEASE SEND ME YOUR RESUME WITH SALARY HISTORY I WILL GET BACK TO YOU ASAP, THANK YOU! BILL
bill@poindexterrecruiting.com

DIGITAL COMMUNICATIONS SPECIALIST
Basic Purpose:  Recommend, develop and execute PR, social media and digital marketing efforts for the company, creating and publishing content, monitoring and responding to user-contributed content; maintaining and updating copy for web, developing and supporting all aspects of email marketing campaigns, and improving lead generation processes through our automated marketing tool.


·       Work with product managers, marketing managers and communications team to develop strategic and comprehensive content calendars for company’s digital marketing efforts and execute against those calendars
·       Work with copywriter to develop content for use on the company’s digital platforms, including web, social media, and email
·       Work with agency to coordinate PR efforts, including follow up on requests for interviews, leads, copy development and photography requests
·       Utilize project management system (Teamwork) to manage job timelines and keep projects on-schedule
·       Repurpose existing content across all digital platforms
·       Develop, maintain, and monitor the company’s social media presence and online reputation by approving or delete comments on social media, blogs, or articles
·       Integrate online presences including social media outlets with email campaigns
·       Work with Digital Marketing Manager to recommend and create email campaigns through the marketing automation tool
·       Review analytic metrics to determine performance of social media, marketing, public relations and trade show efforts and optimize accordingly
·       Research web copy and popularity of sites linking to page
·       Work with digital marketing team and copywriter to develop copy for pay-per-click advertising campaigns
·       Work with digital marketing team to make recommendations on lead generating efforts
·       All other duties as may be assigned


·       Bachelor’s degree in Marketing/Journalism/Communications (or related field)

·       3 to 5 years of experience in digital marketing and social media platforms

·       Exceptional written and oral communication skills especially for social and web content

·       Experience marketing in the animal health and/or pest management fields is preferred

·       Working knowledge of Microsoft Office (Word, Excel, PowerPoint, etc)

·       Knowledge of Adobe Creative Suite and/or Google AdWords, marketing automation tools  (i.e., Active Campaign, Sugar) and social media management tools (i.e., Hootsuite) a plus

·       Hard-working and motivated individual with sharp attention to detail and the ability to work as part of a team environment in fast-paced, deadline-driven environment

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